Tianba Studio is not the first game company to implement an anti-addiction mechanism, nor will it be the last.
But their game "Ancestor Tree" is definitely the first in history to be opposed and complained about by parents because of the anti-addiction mechanism.
Yes, complaints!
"Ancestor Tree" implemented a very strict anti-addiction mechanism, which met with opposition from many parents.
In their own words: This game is so educational, it can help my child quit internet addiction, and now you wonāt let my child play it?
Speak up, whatās your real motive?
Faced with this situation, Chen Ba immediately stated that he was thinking about the future of the nationās children and even self-deprecated "Ancestor Tree" as a garbage game.
But...
Chen Ba had already self-deprecated and even admitted that "Ancestor Tree" was a garbage game, not worthy of everyoneās love and pursuit, yet he still couldnāt resist the enthusiasm of the parents.
"The world has really changed!"
Yang Dong complained: "The game producer disses his own game, advises players not to play, but the players insist itās a good game and tell the producer to mind his own business..."
Honestly, no matter how you look at this, it feels abstract and difficult to understand.
Yet, it is a true event!
Not just Yang Dong, even the neighboring competitors canāt figure it out. We all make games, so why do I get scolded harshly by players, but Chen Ba is praised?
Where exactly did something go wrong?
"The world hasnāt changed, itās just that the game āAncestor Treeā is a bit special, common people just canāt understand it."
Chen Ba shook his head and said: "Anyway, I didnāt expect this game to be developed for the unique purpose of curing internet addiction."
But itās not a big deal.
Although there are loud protests, how to run a game is their own freedom, players have no right to interfere, so just play deaf and dumb.
As long as Chen Ba is determined not to make money from this, no one can touch the game "Ancestor Tree".
"But what about all those people clamoring for refunds?" Lu pursued.
"Just refund them!"
Chen Ba said calmly: "At worst, āAncestor Treeā just wonāt be profitable, and will become a completely public service free game."
As long as he doesnāt want to make money, heās invincible, refunds and negative reviews simply canāt threaten him.
"Enough about that..."
With a wave of his hand, indicating that everyone shouldnāt mind the refund threats for "Ancestor Tree", Chen Ba continued: "Letās talk about the āDonāt Leave After Schoolā issue first."
As the most popular online game of Tianba Studio, with the highest concurrent user count, "Donāt Go Home: Marbles Storm" isnāt just popular domestically, but has certain recognition abroad as well.
But the game has only five zones in total, four of which are domestic, and only one zone is the international server.
In the beginning, this allocation was fine.
After all, China has over a billion people, and Tianba Studio is also a Hua Country company, primarily catering to domestic players is normal, and no one can complain.
However, as the gameās popularity soared, especially with increasing online numbers and ongoing spread of fame and influence, overseas players having only one zone to choose from became a bit awkward.
Chen Ba wanted to add two servers.
One server located in Singapore to serve Southeast Asian and Australian players. Another situated in Neon, to serve Japanese and South Korean players.
Added with the original fourth zone serving Europe and America, it should be enough.
The proposal received widespread agreement. The lack of overseas servers for "Donāt Leave After School" is indeed feedback heavily cited by players.
Adding two overseas servers, for "Donāt Leave After School" which is raking in money daily, is a trivial matter.
Truly raking in daily!
"Donāt Leave After School" has a unique business model. Playing this game doesnāt cost money, and players can even earn money. The core is the game has a large number of advertising sponsors who pay players to view ads.
In this process, Tianba Studio as the platform takes a commission...
Not only do they take a commission, but itās a two-way commission! The advertisersā ad fees have a cut taken by Tianba Studio, and then the players wanting to cash out their ad earnings?
Sorry, when cashing out, Tianba Studio also takes a cut!
Although the commission rate is very low, comparable to interbank transfer fees, the advantage is its large volume and frequency, which amounts to a substantial figure.
Because of this.
The first work meeting Chen Ba held after the Spring Festival, the main discussion topic was server expansion for "Donāt Leave After School".
After arranging the "Donāt Leave After School" matters, it was the turn of "Divine Grace Continent", the former revenue king and Tianba Studioās hidden cash cow.
The revenue from "Divine Grace Continent" has always been stable, because it charges a monthly subscription, and many people purchase for a whole year or even several years..."
Yang Dong introduced: "So thereās no concern here, as long as thereās no better similar competing product than Divine Grace Continent on the market, and as long as Divine Grace Animation still has viewers, the revenue curve remains stable."
This meal ticket can last a lifetime.
Although the money isnāt a lot, the sales arenāt particularly high, but it wins in stability and slow, steady income, a solid long-term development project.
As for other games...
Besides some games already given away for free, Tianba Studioās third highest-grossing game during the Spring Festival turned out to be "Cultivation Fantasy".
This came as a surprise to many!
Chen Ba as well, he never expected "Cultivation Fantasy" to see an explosive growth in top-up revenue during the Spring Festival, all because of a set of Spring Festival "limited" costumes?